September 11th ,2023
On July 7, 2019, the highly anticipated domestic newcomer in the headphone industry, Weileng Headphones, held a grand new product launch event and Jingdong crowdfunding kickoff ceremony at the Beethoven Hall on the 3rd floor of Vienna Hotel in Longhua, Shenzhen. Weileng Headphones is a headphone brand launched by Shenzhen Xuduo Industrial Co., Ltd., dedicated to providing consumers with zero-pressure, high-fidelity therapeutic headphones. The event was attended by approximately 200 guests, including the Weileng founding team, headphone review media, psychotherapists, friends from major media outlets, and headphone enthusiasts, all of whom gathered to witness the launch of Weileng's new products and the official kickoff of the Jingdong crowdfunding campaign.
The event officially began at 14:30, with General Manager Zhang Yifan delivering a speech and announcing the positioning and concept of Weileng Headphones. Weileng Headphones' brand positioning is inspired by the young people in modern urban settings who face stress and anxiety as part of their daily lives. To address this issue, their core philosophy is to create technology products with warmth. These products not only deliver high-quality music through headphones to relieve stress and anxiety but also aim to establish a "chili pepper" community, fostering music-based interaction and communication with professional mentors. Through a combination of hardware and content, Weileng's Zero-Pressure High-Fidelity Therapeutic Headphones are not just headphones; more accurately, they should be considered a solution for soul healing.
Following the speech, Chief Engineer Zhang Yiping introduced and demonstrated Weileng's new headphones to the audio enthusiasts and media present at the event. Weileng's newly launched W800 over-ear, zero-pressure therapeutic high-fidelity headphones feature ergonomic design, velvet material for superior comfort, built-in amplification for Hi-Fi high-fidelity sound quality, and intelligent hardware combined with content for stress relief and anxiety management. These headphones offer dual modes for versatile use and come with two patented technologies: the first-of-its-kind built-in amplification circuit and same-frequency resonance for an immersive and realistic sound experience. In summary, these headphones represent the pinnacle of headphone technology, offering not only an auditory feast but also a spa for the soul.
To provide attendees with a more immersive experience of the product's performance, the host invited audio enthusiasts from the audience to experience Weileng's new Zero-Pressure Therapeutic Headphones on the spot. Several participants expressed their thoughts: "In this bustling city, our fast-paced lives often leave us with little time to pause. Weileng's headphones have truly reached the pinnacle of audio quality. I can feel the nuances of every sound, and it's as if time stands still. After a busy day, putting on these headphones for such a wonderful experience truly brings joy to the mind and body."
Following this, the Weileng new product launch event transitioned into the Jingdong crowdfunding ceremony. By partnering with Jingdong crowdfunding, Weileng aims to provide auditory enjoyment to more "chili pepper" individuals suffering from anxiety. They seek to strengthen and enhance the entire ecosystem of Weileng's soul-healing solution, embracing the concept of soul healing, bidding farewell to stress and anxiety, and inviting more people to become partners in the Weileng mission.
During the event, several media outlets interviewed Weileng Headphones' General Manager Zhang Yifan, Chief Engineer Zhang Yiping, and invited guest, National Secondary Psychological Counselor Qiu Shihui. The three experts provided detailed answers to questions about Weileng's brand philosophy, future ecological structure, product development philosophy, patented technologies, the scale of the anxiety-prone demographic, and the market prospects for Weileng products. Zero pressure is at the core of Weileng Headphones' philosophy, and the brand will continue to advance as a warm-hearted brand. By consistently introducing new hardware products and content, Weileng aims to become a leader in zero-pressure living and a creator of high-quality living.